Learn Commercial Real Estate
with Divine Katoure
A new week. A new day with new opportunities.
One thing most successful people have in common is they like to read.
These successful people read whatever they can about their industry or
passions. They may also spend time reflecting on what they have read.
Dissecting each sentence or a particular piece of information absorbed,
that resonates with their passion or incites an idea to bring to a space or
investor.
I wanted to share a couple of fantastic publications centered around my
passion of commercial real estate. Globe St has a free newsletter with
all the good, good info on CRE. It's absolutely one of my favorite
sources.
Another resource is Commercial Observer . They have a free
membership that gives you access to articles and more. Sign up.
As agents, we all must read our leases. We must read emails, and most
of us spend tons of time scrolling instead of reading. Let's work on
reading more.
Quick Story:
My mentor and colleague Ken Silver read about BEATS skyrocketing in the news, yes the little company owned by Apple and Dr. Dre grew into a giant at 555 19th Street in San Francisco deal signed by (The Hawthorne Group with Ken Silver as broker.) He knew they loved the location, but unsure if they would stay. Of course, this news meant they would be leaving, after confirmation, he started early marketing and had Tenants lined up to fill the space next.
Here is the old flyer used and you can see the place where some very
smart and dedicated Beats Employees worked.
When I read about Godiva Chocolates shutting down a couple of years
ago, I showed on social media how I went to those business and
building owners, offering assistance in listing their spaces, as they
would soon be empty. And helping those business owners who wanted
to continue their business in a new location find one.
I am just going to tell you my secret. I am going to tell you how I stay
on top of what's going on in the market everywhere. It's not because I
have more time than anyone or that I am smarter.
I just love to read. And I read and I read and I read.
I use the information I read to make calculated choices in how I
strategize and move.
Fun Fact about me, I am in love with books and reading. My goal is to surround my life with books and buildings in the physical and the metaverse worlds. When I retire I'll work in the most beautiful libraries around the world . I'll be finishing my masters in Library Science and Information Technology around then. That's another blog.
Small Things Make a Big Difference:
Taking 30 minutes a day to read about your industry will help you stay
on the leading edge. Taking that time to nurture your mind and
understand the buildings, people, deals, and hot CRE news
across the country, may provide an indicator of what may come next in
your market.
Different Point of View:
There are plenty of agents going about their daily business, working on
deals, but never reading about their local industry. These agents might
be doing ok, but they could be doing better. Before the pandemic, agents
would spend a lot of time sharing banter and information on different
deals and happenings around their market.
Now don't fight me, but having an office for commercial agents to
gather and synergize is important. In CRE it's important to stay
community oriented around agents and deals near you. What ways
can you become more involved with the buildings, deals and agents in
your local market?
What Remains the Same:
The old saying, " He who has the gold makes the rules." is still relevant.
In the year of 2022 ,and any years to come, or has been before; having
knowledge is like having gold. Knowledge is gold. The right
knowledge is gold. Stay on top of your knowledge bank and fill it up
with the information that will keep you on the leading edge and full of
inspiration.
Speak Nicely to Yourself and Others.
Mind the Numbers and Percentages.
ENGAGE AND CONNECT WITH US. I'd love to hear from you.
ENGAGE AND CONNECT WITH US.
BRING US YOUR QUESTIONS ABOUT LEASING
WE ARE HERE TO HELP
Website address www.LearnCommercialRealEstate.
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The best is yet to come,
Divine